"How Manufacturers Can Use Social Media to Win Business."

Posted by scapozzola on 01/21/2012

In a new SOFTWARE ADVICE editorial, columnist Derek Singleton says that domestic U.S. manufacturers need to start using social media to win business.

Singleton says most manufacturers aren't even online, let alone using social media. His article provides specific tips--such as using YouTube to share a factory tour or customer testimonial--to help small- to medium-sized manufacturers stand out from the pack and gain a competitive advantage.

Read his full editorial.

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